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Augmented Reality - Impact in Industry, Sales, and Service

Written by Robert Davis | Nov 16, 2022 4:27:24 PM
Relevant Augmented Reality case studies show bottom line effects of implementing the technology. 

Augmented Reality has the power to improve the performance of your business from providing efficiencies, improving effectiveness, and creating new experiences. Digital Solutions like Augmented Reality will let you outpace your competition in ways that provide a lasting impact.

AR puts the power of your data to work for you, placing information in the hands of your front line workforce. Improve throughput and eliminate scrap. Provide immersive technology to allow for expert-assisted training in real time, freeing money and time for other initiatives. The result? Focus your resources on transforming your organization from the bottom up to become less reactive and more predictive, giving you the edge on your competition.

What is Augmented Reality? Augmented Reality (AR) is "is a highly visual, interactive method of presenting relevant digital information in the context of the physical environment—connecting employees and improving business outcomes, " according to leading AR solutions firm PTC

Practically speaking, for businesses in a range of industries, and managers with a range of responsibilities, AR addresses today’s operational, service, and sales challenges with a nod to the future of business: better information and faster delivery that strengthens companies against uncertainty, while building competitive advantage.

Example Augmented Reality Solutions by Application

AR technology allows for real time interactions between employees, data, and instructions. Innovative thinkers can take this expanded access to information and apply it in ways that create sustainable value across a business. Here are several Application Specific Case studies that show the impact within different disciplines of your company. 

Industry Augmented Reality Solutions

Improving Efficiency and Productivity with AR Tools: Global Technology leader Fujitsu leveraged the PTC Vuforia Engine, which offered the development and technology flexibility required to build a simple AR assembly guide that integrated with their other systems.

Connect Experts and Technicians in Real Time: In Henkel’s Laundry & Home Care business, production teams across more than 30 plants worldwide engage in active knowledge transfer.

Service Augmented Reality Solutions

Transform On-The-Job training and SOPs:  A leading pharmaceutical Company is using AR to improve work aides, streamline worker training, reduce errors and operating costs, and improve productivity. 

Optimize valuable service technicians and their time: AR experiences built into digital protocols provide technicians with the most up-to-date information at their fingertips—without wasting time flipping through manuals.
 
Sales Augmented Reality Solutions

Improve Customer Experience with AR: Hitachi Energy has already integrated multiple
AR products into their Sales System, which creates a cost-optimized, customized design solution and quote for their customers. 

Improve Sales Efficiency with AR: Sales teams have to keep up with technical features as they’re added to products to provide customers with accurate, up-to-date information. Enabling sales teams to deliver a consistent brand story through meaningful and knowledgeable conversations with customers.

 

Ready to Start the Augmented Reality Journey? 

With the capability of saving time and money in operations, improving field service, and creating efficiencies in your sales process-- AR is a currently available technology to provide an advantage against competition, and a buffer against uncertainty.

Whether you’re seeking to meet rising manufacturing demands, offer more efficient training and service delivery, or revamp marketing & sales efforts—PTC Vuforia Augmented Reality Solutions Suite has the tools to tackle these issues head on and incorporate your specific needs. Let us help you create the roadmap to success: Get the full ROI from Augmented Reality by working with Boston Engineering.

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